When I was 16, I knew I wanted to be a journalist. While my real dream was to dance on Broadway, my “practical” dream was to work for a magazine. Like that would make me any more money—ha.
The goal was to always get to New York. To work as an editor for a magazine, and to have my words published for millions to read. It’s cool to think that before even hitting the age of 30, I was able to reach my goal.
So…what next? Truthfully, I didn’t think about what I would want to do if I actually, in fact, became an editor in New York. When I finally proved to myself that I was able to do the thing, I had to think…did I actually want the thing? How do I really want to spend my days? I blame my Saturn Return for these questions.
I took the time to seriously reflect on those questions and came to my answer rather quickly: I love to write. It’s not just my passion—I believe it was what I was born to do.
While it has been an absolute privilege to assist publications as an editor, honestly, editing is not the main goal for me. Sure, I learned a lot about grammar and content strategy and how to lead a team of writers, but I found myself envying the writers at the end of the day. I wanted my life to be filled with writing—and I was going many days where I didn’t even get the chance to put words down on a page. Maybe “days” doesn’t seem like long to you, but for me, it’s a rather big deal.
So I started putting out feelers to some of my contacts and found that a lot of people I know are looking for writers to work with. On top of that, different companies and brands were also looking for someone to assist with content strategy, which I’ve been fortunate enough to add to my tool belt.
Before I knew it, I found myself registering for an LLC in New York. I quit my job—and starting in June, I am officially going to be employed by myself.
It feels…surreal. Like I’m in a dream! But I am incredibly thankful for it.
So…what will I be doing? Let me break it down for you.
Freelance writing
Fortunately, I’ll still have the opportunity to write for Eat This, Not That! They were actually excited about my new business venture and asked if I could continue working with them as one of my clients! Talk about a supportive place to work.
Along with my usual by-line on ETNT, I am in talks with many other publications regarding freelance work. While nutrition and health are my specialty, I’m open to covering other topics including sustainability, productivity, careers, pets, food, restaurants, apparel, home living, New York City, and much more. I likely will not be covering beauty content, home improvement, sports, or politics.
Content strategy
After many years working in social media and editorial strategy (including search engine optimization), I’m also open for hire when it comes to developing and executing a content strategy for small, medium, and large businesses. If you know a business looking for this kind of work, feel free to email me.
Newsletter & blog writing
Working for myself means actually taking my own content seriously, so you’ll likely see a deeper concentration on these platforms! I’m excited to give these online spaces the attention they deserve, and to continue providing my readers with engaging and truthful content when it comes to nutrition and wellness. This also gives me the opportunity to focus on creating partnerships with brands that I care deeply about!
Want to work together? Let’s chat!
Whether you are looking for a freelance writer, a content strategist, or a platform to share your product or client’s work, I am up for it all! You can contact me through this forum or email me at hello[at]kierstenhickman[dot]com.
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